Technological transformation among Russian consumers
(The original Russian report that this article is excerpted from can be found here) A world that seemed fantastical just… Russian Search Marketing
View ArticleTop 10 E-commerce trends in Russia (2019)
This post is the last in a four-part series based on insights from the Global Digital Yearbook, which is compiled every… Russian Search Marketing
View ArticleHow to set up retargeting for mobile app ads with Yandex
Translation of the original Russian article found here If you’ve invested a lot of time and resources into developing a… Russian Search Marketing
View ArticleThe digital transformation among Russian businesses
Excerpted from the original Russian study published by Nielsen Russia. Previously, RSM covered how Russian consumers have responded to the… Russian Search Marketing
View ArticleHealthy lifestyle FMCG products in Russia: a high-growth segment
Growing consumer sophistication leads to more specific packaging claims for healthy lifestyle FMCG products We have written about FMCG market… Russian Search Marketing
View ArticleFMCG promotions in Russia
Companies offering FMCG products on the Russian market are adopting alternative ways to grow sales In one of our previous… Russian Search Marketing
View ArticleConsumer behavior in Russia: new insights
Use these Nielsen Russia insights on consumer behavior to make decisions on how to reach your target audience Nilesen Russia… Russian Search Marketing
View ArticleThe future of retail in Russia: tech trends in the next 5 years
A new Data Insight report summarizes opinions of leading local experts on key tech trends changing the future of retail… Russian Search Marketing
View ArticleHow to launch a successful website in Russian
Tips on language, website adaptation, and search optimization for the Russian audience This article offers an overview of the materials… Russian Search Marketing
View ArticleTop 100 e-commerce sites in Russia in 2019
New ranking of top e-commerce sites in Russia published by Data Insight Russian Search Marketing previously referred to Data Insight’s… Russian Search Marketing
View ArticleE-commerce in Russia 101: key information to consider
Tips for foreign sellers: market differences, delivery preferences and logistics, 2019 market leaders and trends In this summary article we… Russian Search Marketing
View ArticleFMCG marketing and business development strategies in 2020 in Russia
Nielsen Russia survey of CEOs in the FMCG industry: key strategies and tactics for 2020 Nielsen Russia conducted a survey… Russian Search Marketing
View ArticleRestaurant dark kitchens in Russia: key trends in early 2020
Impact on restaurant growth, key regions fueling the rise of dark kitchens, and dark kitchen distribution by cuisine Dark kitchens… Russian Search Marketing
View ArticleMindset and consumer preferences shifts for FMCG products in Russia
How Russian buyers currently approach shopping for FMCG products, and how retailers can increase Q3 sales, online and offline Nielsen… Russian Search Marketing
View ArticleNew opportunities for online sales of OTC drugs in Russia
Nielsen Russia survey results highlight new opportunities for online pharmacies and for the Russian FMCG online market Nielsen Russia conducted… Russian Search Marketing
View ArticleE-commerce market in Russia in 2020–2024
Data Insight’s growth projections and key factors contributing to e-commerce market growth Data Insight experts have published their new forecast… Russian Search Marketing
View ArticleConsumer behavior trends during the 2020 fall-winter season in Russia
Nielsen Russia experts on anticipated shifts in online and offline purchases and priorities In a recent webinar, Nielsen Russia experts… Russian Search Marketing
View ArticleYandex.Zen: using advertising content to entertain and convert
During Yandex Fashion Week, Yandex experts share tips on how to use Yandex.Zen advertising content to get in front of… Russian Search Marketing
View ArticleMillennial business owners in Russia: are they different?
Self-reported differences from Gen X and Gen Z in business goals, values, and approaches Whether or not you find it… Russian Search Marketing
View ArticleSocial media trends in 2021 in Russia
What Russian social media experts predict for 2021: social media landscape newcomers and incumbents In this post, we cover experts’… Russian Search Marketing
View Article
